A growth-focused creative executive for major brands, leading marketing at the convergence of social, content, AI, media & comms.

With two decades of experience in the tech, media and entertainment industries, I am a marketing, creative and communications leader who combines digital, traditional, and convergent skills to drive growth, innovation, and engagement, and have fun doing it.

I have a proven track record of creating successful social media presences and campaigns for the world's biggest brands. From content development, to branded experiences and multi-platform communications, I have seen how audiences connect with good creative on the platforms and places where they spend the most time. I have been recognized as a Clio, Webby and Shorty award winner across various categories, and I even sold a sitcom script to NBC. My passion is to deliver compelling and entertaining content that connects with audiences across platforms and devices, and to anticipate and adapt to the changing media landscape. Now in the AI era, I am one of the rare leaders embracing (at times with skepticism) what new these tools can do to enable human creativity while scaling operations with less friction, and try to understand how it will change the habits of the next generations of consumers and audiences.

Check out my LinkedIn or shoot me an email if you want to catch up or talk about the future.

I’ve worked for and with the best brands in the world, helping them transform and double-down on their talent, product and IP in the AI/digital/social eras.

YouTube logo with a play button icon and the word 'YouTube' in bold text
NBC logo with peacock symbol and the text NBC in white on a black background
Paramount Network logo in white on a black background.
Black and white logo of Comedy Central with the channel's name in bold letters and the stylized 'C' emblem.
Close-up of the HBO logo in white letters on a black background.
CNN logo in black and white.
The Netflix logo in black and gray
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